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The Google trial faces a long series of filing dates, court hearings and likely challenges that will drag any meaningful changes out for years. | Jeff Chiu/AP
The Department of Justiceās landmark proposal to dismantle Googleās search monopoly offers the first clear window into how Washingtonās accelerating antitrust effort could clip the wings of Big Tech giants ā and also highlights political questions about how long the push will survive.
Unlike European regulators targeting the same firms, President Joe Bidenās enforcers are swinging for the fences, proposing a radical restructuring of how Google works rather than chipping away at the company with fines.
āWhat is remarkable is the breadth of the proposal,ā said Cristina Caffarra, co-founder of the Competition Research Policy Network and an adviser to regulators and plaintiffs going after Google on both sides of the Atlantic.
The DOJās proposal, filed late Tuesday night, comes after a judge found in August that the company illegally monopolized the online search and advertising markets. The potential remedies being proposed by the government are sweeping: From limits on new deals with phone or computer makers to restrictions on the use of artificial intelligence and even a full-scale restructuring, virtually everything is under consideration. A final proposal is due late next month.
But as Americaās competition enforcers ratchet up their fight with top tech firms ā Apple, Amazon and Meta are also facing lawsuits, and Google is embroiled in a separate DOJ fight ā theyāre expected to hit a series of hurdles.
The Google trial, first through the process, faces a long series of filing dates, court hearings and likely challenges that will drag any meaningful changes out for years. And all the cases could encounter skeptical judges worried about overly invasive remedies to monopoly power.
With a new administration poised to take the White House next year, presidential politics could also undercut any broader push against the tech giants. Vice President Kamala Harris and former President Donald Trump are both under pressure to replace Bidenās hard-charging antitrust enforcers ā particularly Federal Trade Commission Chair Lina Khan.
āNeither candidate has been very clear about their antitrust priorities,ā said Rebecca Haw Allensworth, an antitrust expert at Vanderbilt Law School.
Spokespeople for the Harris campaign declined to comment on whether the vice president supports a Google breakup, or would maintain Bidenās antitrust stance on tech if elected president. Trump spokesperson Steven Cheung said that while the GOP nominee has assembled a transition leadership group, āformal discussions of who will serve in a second Trump Administration [are] premature.ā
Itās possible that specifics could change as the DOJ finalizes its requests over the next month. But its aggressive proposal to cut Google down to size is already seen by antitrust experts as a signal of what could be coming for Big Tech ā with Americaās antitrust enforcers increasingly willing to take big shots at the most powerful companies on the planet.
Florian Ederer, an economist at Boston University who specializes in competition policy, said the tentative proposal to spin off key Google products like Chrome or Android āwould mark a historic moment in [digital] antitrust enforcement.ā He said such a breakup ācould have profound economic impacts, not only for Google but for the broader tech ecosystem.ā
Caffarra called it āa world away from the European approach,ā which she framed as far too cautious.
āThat U.S. enforcement went from being way behind Europe ā comatose until 2019 ā to this in five years is a testament that antitrust is mainly about posture and drive, and regulators getting their act together,ā Caffarra said.
In addition to the DOJ, the Google search case was joined by the attorneys general of dozens of states, which remain co-plaintiffs.
In a statement, Google attacked the DOJās āradical and sweeping proposalsā and warned of āunintended consequencesā ā including weakened consumer privacy, the collapse of popular Google products and a decline in American AI innovation āat a critical moment.ā
The tech lobby largely echoed Googleās complaints. Chris Mohr, president of the Software and Information Industry Association, said in a Wednesday statement that the DOJ āseeks to punish Google for its continued innovationā and that its proposal āwill make the internet less safe for Americans … kneecap AI development and undermine broader U.S. national interests.ā
Google noted that Tuesdayās DOJ proposal is āthe start of a long process.ā The company plans to appeal the underlying decision that it has an illegal monopoly, a process that will likely take years to fully resolve. It pledged to respond to the DOJās final remedies āas we make our case in court next year.ā
Itās possible that the DOJās antitrust enforcers will ultimately back away from a Google breakup or other more aggressive fixes to its monopoly.
Allensworth said many of the DOJās asks already āpush the envelope in terms of being stronger than what antitrust has, for the last 40 years anyway, imposed in monopolization cases.ā And if the agency keeps its foot on the gas, she said, thereās a strong chance that federal judges will reject its more intrusive changes to the company ā especially any plans to spin off Android, Chrome or Play.
āThis I view as a very unlikely remedy for the judge to grant, because breakups are seen as an unusually invasive remedy that would need a strong justification,ā Allensworth said. She added that Googleās control over those three products is largely ancillary to this specific case.
The DOJās antitrust enforcers will also be under new leadership in the White House come January. Jonathan Kanter, head of the agencyās Antitrust Division, would almost certainly step down if Trump wins, and the former president would face significant pressure from orthodox conservatives to replace him with a softer touch. Harris is under her own pressure from tech billionaires ā including some bankrolling her presidential campaign ā to fire aggressive antitrust enforcers like Khan.
āAll bets are off if Trump wins,ā said Caffarra, adding that itās also āreally unclearā who Harris will pick to lead the DOJ and its antitrust wing.
But other experts donāt anticipate a major change once Biden leaves office.
In the specific case of Googleās search monopoly, the horse has largely left the barn: the DOJ will have already filed its final remedies by the time a new president takes over, teeing up a lengthy appeals process.
Bill Kovacic, a former FTC chair and antitrust professor at George Washington University Law School, said he suspects Trump āwill not tamper withā the case, which was initially filed in 2020, toward the end of his administration.
āTrump brought the Google search case! Thatās his case,ā Kovacic said. āHe doesnāt like these companies. He has no sympathy for them. So I imagine he would tell his assistant attorney general, āKeep up the good work, full speed ahead.āā
Despite clamoring from billionaires, Kovacic said Harris is also unlikely to dump Bidenās pugnacious approach to Big Techās market power. He noted a large fanbase for antitrust enforcement in Washington and beyond that worries Harris will cave to Silicon Valley, where she started her career.
āShe would pay a significant price if she were to back off in any way in these big, visible, high-profile cases,ā Kovacic said.
Despite the many hurdles and open questions, the former FTC chair said Tuesdayās preliminary DOJ proposal is less a high-water mark than a sign of things to come.
āItās going to give confidence to the plaintiffs in the other cases that they can prevail against a formidable, dominant firm in this field,ā said Kovacic. āIt shows it can be done. You see people scaling the highest mountains, and you think āI can climb, too.āā
Adam Cancryn contributed to this report.
